Makeupateers to Luxe Budgetnistas: Our Rebranding Story
Hi, loves! It’s been awhile since we’ve posted. Well, as you can see we’ve re-branded! Makeupateers to Luxe Budgetnistas: Our Rebranding Story. Read on to see how and why we chose to rebrand.
Makeupateers was started three years ago by Gaby, Blaire, and myself. We decided on Makeupateers because we were three-makeup-loving girls. Kind of like the musketeers of makeup, get it? After a while, Blaire lost interest in the blog. It didn’t seem right to have only two Makeupateers. Gaby and I decided to bring on another makeup loving friend, Erin- who, at first, provided great makeup looks for the blog. After a year or so, real life hit Erin full force. She could no longer actively contribute to the blog. By this time, I was running Makeupateers on my own, because Gaby was focused on her blog, Beauty by Gaby. By the way, if you haven’t checked out Gaby’s blog you should here!
Makeupateers to Luxe Budgetnistas: Introducing Tia
Again, it didn’t feel right having one Makeupateer. I decided to bring someone else onto the blog, Tia! Why not? I felt she was a perfect fit. She was a long-time supporter of Makeupateers, beauty group owner on Facebook and has an amazing love for beauty. I am happy to say that I have finally found my blog match and our partnership has worked out so well. With that being said, all the changes through the years with Makeupateers, we have come to a point where we felt the name no longer held the same meaning. After some deep thought and discussion, we felt it was best to re-brand with a new name that was fitting to us now.
We are happy to announce that we have made a full transition to our new brand- Luxe Budgetnistas. We plan on providing great content on all things lifestyle, beauty, fashion, and travel- with some inspiration/empowerment thrown in as we always have.
Thank you for being patient with us as we make this change and for the continued support.